Hearts in the World street Art Events give an ideal opportunity
for businesses of various corporate horizons, looking for new ways to built brand loyalty
among their staff and customers, to take advantage of the media exposure in order to
benefit both on a commercial and communicational level. By sponsoring a Heart they present
to the city their creativity and thei sensibility to Corporate Social responsibility,
selecting from the submitted designs of the participating artists, the design that most
closely reflecting sponsor’s corporate image and brand. Hearts in the world city
commissions the artist to create the Sponsor’s Heart.
Benefits for businesses are multi-tiered and focus in promoting its involvement with
the street Art Event, addressing viewers through the Exhibition itself as well as through
the Media exposure!
Brand association with an international Art event, Sponsor's presence in all the
printed material created for the event, from banners to discovery the heart sculptures
maps, official art catalogue as well as auction catalogue, website presence, where
participating sponsors are displayed, electronic newsletters and links to the sponsor's
site
are available, Display the sponsor's logo on the
base of each Heart, Staff awareness and involvement in the process of making, naming and
promoting the company's own Heart, PR and media opportunities exposure, both while the Heart is being created and
also when it is on display